SwagShops vs Custom Ink

Custom Ink is built around designing and ordering custom apparel for a specific occasion — a team, an event, a group order — with a design tool and time-limited group ordering pages. SwagShops is built around an ongoing branded store your people order from all year, with allowances, approvals, onboarding kits and direct-to-recipient shipping. If you need shirts for one event, an occasion-based order is simpler. If people ask for branded gear every month, a permanent store removes the repeated round of collecting names and sizes.

Where Custom Ink fits best

One-off custom apparel runs and time-limited group orders for an event or team

• Self-serve online design tool
• Group ordering pages that open and close around an occasion
• Strong fit for events, clubs and one-time runs
• You reorder manually each time you need more

Where SwagShops fits best

A permanent branded store people order from year-round

• Always-on storefront, no reordering cycle to run
• Allowances, budgets and approvals for internal stores
• Onboarding kits with claim links that collect size and address
• Held inventory available for kits and bulk programmes

FAQ

Is SwagShops a Custom Ink alternative?

For an ongoing company store, yes. For a single event run, Custom Ink's occasion-based ordering is the more direct route — the two are built for different jobs.

Can I still do a one-off run on SwagShops?

Yes. Catalog items are produced on demand, so quantities are flexible — but the platform pays off most when the store stays open.

Who handles artwork?

Artwork is proofed before anything prints, so you approve how the decoration looks before production starts.